Publish Date: May 2, 2012
Text Pages: 679
Also Included: Extensive Excel Data Sheets and PowerPoint Slides
Fee: $4,200
This report, by ElectroniCast Consultants, provides the research findings of our study of the Asia Pacific (APAC) consumption of Light Emitting Diode (LED) lamps (also known as “consumer-level bulbs”), which are used in luminaires in stationary/fixed location (non-vehicle/non-portable) solid-state lighting (SSL) General Lighting applications. The lamps are lamps are used in new construction, as well as retrofitting/replacement of existing (installed-based) lamps.
General Lighting provides the main illumination of an area. In this study, we provide a market review for the last year (2011) plus our forecast (2012-2016) of LED lamps used for general lighting, including interior and exterior decorative and functional lighting for residential, commercial and government areas.
For the purposes of this study, ElectroniCast Consultants includes Directional Lighting, Supplementary Lighting, Street Lighting and Architectural Lighting in the General Lighting category.
LEDs are used in both functional and decorative light fixtures, with an advantage of energy savings. Compared to incandescent lighting, LED-based solid-state lighting (SSL) delivers visible light with reduced heat. In addition, its solid-state nature provides for greater resistance to shock, vibration, and wear, thereby significantly increasing its lifespan.
LED Level Quantified in the ElectroniCast Study Below, are four levels (or “food chain”) pertaining to the LED marketplace. For the purposes of this ElectroniCast study, we quantify and provide a market forecast for “Level 3”
Level 1 - The chip or die
Level 2 - The Packaged LED
Level 3 – Lamp (Consumer-Level Bulb, Globe, Linear Tube, Panel)
Level 4 - Luminaire (light fixture/lamp holder/fitting)
The following segments quantify the Asia Pacific region:
- People's Republic of China (PRC)
- Japan
- Republic of Korea
- Rest of Asia Pacific
This report provides the 2011 market data review and 2012-2016 forecast by the following functions:
· Consumption Value (US$)
· Quantity (number/units)
· Average Selling Prices ($, each)
This study is based on analysis of information obtained continually over the past ten years, but updated through end of April 2012. During the market research process, ElectroniCast analysts performed interviews with authoritative and representative individuals in the LED and lighting industry, plus – R&D and factory/manufacturing, from the standpoint of both suppliers and users of LED and lighting illumination products.
Forecast Lighting Demand Growth Based on primary research (interviews and evaluations) with engineers and product planners, ElectroniCast Consultants can see ideas and then (eventually) concepts about 3-7 years before innovation solutions (products) are announced in the public domain. Once we feel confident that these ideas and concepts will become innovative solutions (new products), we set anticipated usage into the market forecast. Therefore, as we are looking as several years, many of the future products may not even be at the idea-stage yet. ElectroniCast Consultants, in effect, forecast lighting demand growth, which will drive demand for increased capability/capacity LEDs; therefore, we have expertise of what to look for. We help our clients find the next window of opportunity.
Increasingly, the automatic assembly and test manufacturing process for LED solid-state lighting products allow for mass-production capability. In addition, over the next few years, the average selling prices of the SSL general lighting products will be driven lower, as a result of production efficiencies, yield improvements (aided by quality controls), competition (both market competition and technology competition), marketing/sales distribution improvements, and other factors.
Market Opportunity Analysis – Market Dynamics The study process by ElectroniCast Consultants takes into account the following points:
- Standards (including general regulations & standards, environmental issues, etc.)
- Policies and schemes for promoting the penetration of LED lighting
- Industry trends in LED lighting fixtures
- Distribution Channel (Electronics stores, other stores, Web-based, other)
- LED Lighting industry competitive environment
Market Forecast Product Categories This market forecast of the Asia Pacific region consumption is presented for five major lamp-type categories. The lamp categories, in turn, may have multiple sub-categories, which are determined by physical size of the lamp.
Note: Lower-level products, which are indented in the list shown in Table 1, are summed-up to the higher-level product category stated above it.
Table 1
ElectroniCast Market Forecast Data Base Hierachy Structure
LED Lamp Product Category List
Total Consumption: LED Lamps
PAR16
PAR20
PAR30
PAR38
PAR56
PAR64
PAR-Types: Other (Miscellaneous) Sizes
A15
A19 / Other Type A (sizes)
A19
A19 (60W equivalent)
A19 (75W equivalent)
A19 (100W equivalent)
Other A19 and Other Type A Sizes
Decorative Types: Globe, Other (Candle, Fancy Round, Other)
Globe Shape
Other Decorative (Candle, Fancy Round, Other)
MR16
MR11 / Other MR
Linear / Tube
< 1200mm
> 1200mm (1200mm and longer)
Street / Parking-lot / Campus / Similar (Parks, Walkways)
Specialty High Bay/Flood (>=2500Lm)
Specialty Flood/Miscellaneous (<2500Lm)
Note: Market forecast data in this study report refers to consumption (use) for a particular calendar year; therefore, this data is not cumulative data.
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